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Client
Intel
Year
2017
Discipline
Creative Direction

Intel 360˚ Replay / Superbowl

INTEL “brady every day” SUPERBOWL

Intel 360º Replay is a new technology that allows sports fans at home to see every angle of the most amazing plays - and get a first hand viewpoint of all their favorite players like Tom Brady. What better way to introduce this tech to the world by doing it during the biggest game in the world. And to show just how epic the technology is we featured Tom Brady doing what he does best: eating pancakes. Off the floor. And yes, they were paleo.

360º Real Time Social Posts

Directed by: Wayne McClammy ECD: Marianne Besch My Role: Creative Director Partner: Lorrin O’Neill